SOCIAL

Taryn has experience in all facets of social media marketing but specifically in influencer marketing on a paid and organic basis. Additionally, she has extensive experience in email newsletter and instagram story copy writing.

Her experience goes beyond social media marketing but most importantly collaborating with her team internally and externally to create an experience that is both memorable and leaves a lasting impact.

Fashion advertisement for Sherpa season clothing, featuring a model in a black bomber jacket, gray sweater, and skirt paired with knee-high boots; includes sections for dark monochrome outfits, accessories, and new women's outerwear.
Web page featuring women's and men's coats with fashion models displaying different outfits in a storefront setting.
A woman wearing a beige ribbed knit sweater with a zipper detail on the side, sitting on a black stool in front of a plain white wall, taking a mirror selfie with her phone, with text overlay promoting Oak + Fort clothing.
A woman is leaning against a black fire hydrant on a city sidewalk, dressed in a long gray wool coat, dark wide-leg jeans, a navy baseball cap, and tan boots, holding a beige tote bag. The background features a stone building with a window.
A person standing on a sidewalk with fall leaves, wearing a purple chunky sweater, white pants, gray sneakers, and a white scarf draped over their shoulders, holding a clear cup and a beige tote bag with purple accessories.

newsletter

Using Klayvio, Newsletter formatting and copy writing is supported by Taryn. On a weekly basis she will upload relevant product SKUs and copy to their targeted segments according to OAK + FORTS weekly drop schedule.

Instagram Stories

Instagram stories are often sourced from reformatted newsletters. Taryn will track impressions and link clicks on a weekly basis across all OAK + FORT channels including home and mens profiles.

In other cases, user generated content is reposted on our stories on our weekly basis to give back to the community and provide styling inspiration to customers.

Two women hugging on a city sidewalk in front of a building with a Versace sign, cars parked along the street, and trees with green leaves.
A woman wearing a white lace mesh top, blue jeans, and black pointed shoes. She is holding a tray with a coffee and a bottled drink, standing outside a storefront.
A woman with long, dark hair wearing a white dress and brown boots standing on a gravel path, looking at a scenic, hilly landscape with green hills and a clear blue sky in Malibu, California.

Influencer marketing

Influencer Marketing is a crucial element of getting brand exposure organically. Taryn has participated in this industry in several ways such as scouting influencers for paid partnerships, event invite lists, and organic content, and ensure she is hitting our regular KPI’s for the year. Additionally, she manages gifting and monitors UGC from said partners.

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